The Grower’s Source cannabis expo goes virtual in January

The multifaceted digital initiative to support the cannabis cultivation community, will run from January 26 to February 6, 2021

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The Grower’s Source, a multifaceted digital initiative to support the cannabis cultivation community, will run from January 26 to February 6, 2021.

The event is being organized by Munn & Affiliates, with funding from BioFloral and CANNA Canada. The Grower’s Source is open to anyone involved, directly or indirectly, in cannabis cultivation.

“2020 has been a hectic year for everyone,” says BioFloral Canada sales director Jason Stanley in a press release. “First we had the supply chains being broken down by following confinement measures, and we had to respond to rapidly increasing demands while adopting new technology. Moreover, there has been no trade show or opportunity to meet each other in person since Vancouver in January 2020, and we can’t even see when the next opportunity will come.

“It’s about time we see each other’s faces and get together,” Stanley adds. “The Grower’s Source is that opportunity.”

The event will feature two weeks of networking, discussion groups, and product demos. Montreal-based comedian, podcaster, and voice actor Olivia Benaroche will host.

The Grower’s Source Expo “aims to encourage constructive dialogue between unique stakeholders,” reads the info in the press release, “putting a spotlight on the complexity of cultivation, and inspiring the community towards improved ways of working.”

Registration for the Grower’s Source Expo opens December 7. Entry fees range from $25 for home growers to $50 for industry professionals. You can find tickets here.

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