Eden Empire strikes back with new Canadian cannabis retail shop in Winnipeg

CEO and director Gerry Trapasso describes store opening as a “momentous moment” for company


The launch marks the return of a company that has been part of the cannabis scene in B.C. for a long time. iSTOCKPHOTO


A Vancouver cannabis company has announced a new retail shop in Canada. Eden Empire said in a media release Thursday (February 18) that its store at 2230 McPhillips Street in Winnipeg is now open.

The launch marks the return of a company that has been part of the cannabis scene in B.C. for a long time.

As CannCentral recalled in a report last summer, Eden Empire previously operated stores that offered medicinal pot. This was before Health Canada proclaimed the Marihuana for Medical Purposes Regulations in 2014.

It also launched retail shops years before the country legalized weed on October 17, 2018.

In addition, Eden Empire’s 2019 portfolio provides a peek at the company’s history.

The portfolio noted that it has a “nationwide brand with a history of 17 stores across Canada”.

It has a 60,000 person database of “known customers” that can be “turned on and monetized immediately”.

Moreover, the portfolio related that Eden Empire shut down its retail locations voluntarily before the legalization of cannabis in 2018.

Further to its Winnipeg opening, company CEO and diretor Gerry Trapasso described the event as a “momentous moment” for Eden Empire.

In addition, Trapasso announced that the company intends to “roll out a delivery service” that will expand its reach.

Eden eyes North American markets

Indeed, Eden Empire looks to be on a roll.

On February 2, the company announced the “near completion” of its first cannabis retail location in the U.S. The American store will operate in Battle Creek, Michigan.

Also, the company announced on January 4 that it common shares have started trading at the Canadian Securities Exchange. The firm goes by the ticker symbol EDEN.

As of February 18, EDEN was trading at $0.13 a share.

In the company’s January 4 media release, Trapasso indicated that the business plans to be come a “powerful multi- country operator”.

“We look forward to building upon our established brand with a view towards expanding the Eden footprint across multiple provinces and states in North America,” Trapasso said.

Follow Carlito Pablo on Twitter at @carlitopablo

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